Merchant Gift Card Programs

Give the gift of sales

Merchant Gift Card Programs

A customized merchant gift card program can offer you a great opportunity to increase sales by increasing customer loyalty and enhancing your business brand. Merchant gift cards can be loaded with any dollar amount, and work like credit cards. However, these prepaid gift cards generally can only be used at your business.

Choose re-loadable gift cards to help create loyalty with new customers. Once customers discover your product or service, they can reload the card using their own money as often as they wish.

With a gift card program, you decide on the look and feel of your custom gift cards. You work with our preferred gift card service provider GIVEX to choose the right image and the right words for your customers.

Consider some of the benefits of merchant gift cards:

• Enhance cash flow - prepaid gift cards are purchased prior to customers receiving their goods and services from you. You can re-invest these dollars back into your business.
• Brand building and loyalty - custom gift cards can be a great source of advertising for your business, and they can be reloadable, so that, after the funds are used, customers are encouraged to continue buying from you.
• Eliminate cashback - the balance remains on the prepaid gift card. It can be issued for returned merchandise, thereby reducing fraud. Merchant gift cards can only be activated by swiping through a POS terminal.
• Get New Customers - Using merchant gift cards as presents (e.g. Birthdays, Christmas, and Weddings) is more popular than ever before. Offering a gift card program can help bring new customers to your business, thereby increasing sales.
• Simplify Operations - Merchant gift cards are easy for your customers to use and easy for your employees to issue and redeem, as they work similar to credit cards.

For more information, contact your existing Relationship Manager or a Relationship Manager at the Commercial Banking Centre nearest you.